Glific is a free, libre, open source platform. As such you can download and use the codebase for free. While the platform per se is free, it is built on the WhatsApp Business API and there is a cost involved with sending and receiving messages via WhatsApp Business API. The exact cost of this depends on your Business Service Provider (BSP) Glific today using Gupshup.io as its BSP. Gupshup rates for India are 0.1 cent (7.5 paisa) to either send or receive a session message and 0.5 cent (38 paisa) to send an HSM message. Thus for example if your NGO is in touch with 1000 beneficiaries sending/receiving 40 messages from each of them and sending 10 nudge messages to them, your messaging cost will be $90 (INR 6,750) For the Glific consulting services
run by ColoredCow, they have not yet determined rates. Our initial guess is that for low volumes, it will be in the range of INR 7,500. For higher volumes, it will be a percentage of the messaging costs.